When worlds collide – Second Life:

Stephany Filimon – Linden Lab

Comfortable mixed reality

Social Virtual World – virtual currency linden dollar

CSI-NY had a virtual crime scene and interactive crime solving activity happen on Second Life.

Fashion is a huge industry in SL

Only the money is real in Second Life.
Job Ha.net

Mixed reality fundraisers

Spectrum of acceptance
People who like it
Usually intentional
Extension of real to virtual
Association with real-world identity
Well understood some precedent

People who like voice in virtual worlds
Often unintentional
Intrusion of real upon virtual
Primarily s “fantasy user”
Skepticism of association with real world identtty
Not well understood little or no precedent

Center for Interactive Spaces – Denmark

Responsive vs reactive technologies.

Personal Training

Asymptote –
Trust on the web-
Peer to peer trust –
Mutual incremental disclosure
Share information over time
Second channel
Move information from unverified sources to known communication touch points
Verifying network messages via email strengthens the credibility of both channels.

Seven strategies for creating Individual Trust
Individual endorsement
LinkedIn provide venues for feedback that allow users to keep each other honest
Institutional reputation
Leverage strength of external authority affiliate with larger institutions
Wisdom of crowds
Aggregate a large number of people’s evaluations
eBay feedback sense of reputation.
Visual verification
Use of personal non-public photo and other media – photos on Facebook to ensure a profile belongs to the person
Faith in Humanity
The craigslist approach…